http://www.jamiedaviescd.com/blog daily 0.75 2018-11-04 http://www.jamiedaviescd.com/blog/2018/11/4/madame-tussauds-digitally-evolving-a-physical-brand monthly 0.5 2018-11-25 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542827283816-H3RZM91R2DWSRZA16LFD/Tussauds-02.jpg case studies - Madame Tussauds - Digital transformation through augmented reality https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542828453545-L2M4IB7UX7YO6TP923KL/Tussauds-07.jpg case studies - Madame Tussauds - Digital transformation through augmented reality https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542828417274-W9XUQDVS1FRDWEW3XTJT/Tussauds-06.jpg case studies - Madame Tussauds - Digital transformation through augmented reality https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542828382128-9ESH1EJVYJ1NLCG8V322/Tussauds-04.jpg case studies - Madame Tussauds - Digital transformation through augmented reality https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542826841831-FMOM2J1S26K32H6ZEJ9Z/Tussauds-03.jpg case studies - Madame Tussauds - Digital transformation through augmented reality https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542886129349-2ENSYIQUBLC20LG6Y495/Tussauds-09.png case studies - Madame Tussauds - Digital transformation through augmented reality http://www.jamiedaviescd.com/blog/2018/11/3/bemo-positive-social-space-and-ar-creation-tool monthly 0.5 2018-11-25 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542828081747-LEFZQISXUVHQ8X1B6C7R/BEMO-12.jpg case studies - BEMO - Positive social network and AR creation tool for young adults https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1541261847764-JVH2U8WBFU1W5DH6Z8AQ/Screen+Shot+2018-11-03+at+14.49.02.png case studies - BEMO - Positive social network and AR creation tool for young adults https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542828041381-0F1J7YJD6E5G7ZP7Z6BB/BEMO-10.jpg case studies - BEMO - Positive social network and AR creation tool for young adults https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542827581067-UTAXQPS2MIOZS1U7ZSVC/BEMO-01.jpg case studies - BEMO - Positive social network and AR creation tool for young adults https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542827664215-DQRDOU438VTDC9QUENL6/BEMO-09.jpg case studies - BEMO - Positive social network and AR creation tool for young adults https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542828174265-F960ISENT27VH8ZYR746/BEMO-13.jpg case studies - BEMO - Positive social network and AR creation tool for young adults http://www.jamiedaviescd.com/blog/2018/11/3/kelloggs-global-ar-campaign monthly 0.5 2018-11-25 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542829476563-Z2WXNGHN9ZKAXGEUUCEA/Kellogg%27s-10.jpg case studies - Kelloggs - Education and gamification AR campaign https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542829116734-FYVXVYSZ9BC1F2GD7W6X/Kellogg%27s-06.jpg case studies - Kelloggs - Education and gamification AR campaign https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542829504829-6Z6W2X6LULTT4A23MNAX/Kellogg%27s-11.jpg case studies - Kelloggs - Education and gamification AR campaign https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542829056365-3LHZD76XJ7VJMGKPV0OH/Kellogg%27s-02.jpg case studies - Kelloggs - Education and gamification AR campaign https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542829305781-8LASWRK5N90NI30823N8/Kellogg%27s-08.jpg case studies - Kelloggs - Education and gamification AR campaign https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542829010903-ENGUXOO0UNTZPEEPXHIJ/Kellogg%27s-01.jpg case studies - Kelloggs - Education and gamification AR campaign https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542829345281-BN3ZMNNFGFTN9OM4ZMLH/Kellogg%27s-09.jpg case studies - Kelloggs - Education and gamification AR campaign http://www.jamiedaviescd.com/blog/2018/11/3/augmented-reality-navigation monthly 0.5 2018-11-25 http://www.jamiedaviescd.com/blog/2016/7/3/new-brand-character-set monthly 0.5 2018-11-25 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467561164391-LFHXTAMPK36R65A4ZAKM/image-asset.png case studies - Baby Circle - Experiential children's brand This is the set of characters I conceived that will help parents navigate and shop the online and offline space, as well as inform and reassure these new parents in unique and entertaining ways. All will have a set of Emoji's and can be used to communicate in online chat as well as being developed into toys and merchandise. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467561076321-UZRAE91YIIHJAYFTBP6D/image-asset.png case studies - Baby Circle - Experiential children's brand Here is an early scamp of mine for the conductive ink interactive retail wall, with initial thoughts on the world for the characters to inhabit. http://www.jamiedaviescd.com/blog/2016/7/3/o2-store-of-the-future monthly 0.5 2023-04-13 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467565522548-UXR39IKN07LSTHSSUZIS/image-asset.jpeg case studies - O2 - Service design and digital transformation https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467565498871-BIHCABCNUJJ0660JGO40/image-asset.jpeg case studies - O2 - Service design and digital transformation https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467566026364-PUF9GXQF1KW1G8GCGNQK/image-asset.jpeg case studies - O2 - Service design and digital transformation http://www.jamiedaviescd.com/blog/2016/7/3/primark-gran-via-1 monthly 0.5 2018-11-29 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1543517926559-3TRARGXTZLBGZKTJ4K18/Screen+Shot+2018-11-29+at+18.35.42.png case studies - Primark - Large scale experiential design and brand repositioning https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1543517778611-IVYLJGEKS028G3T2Y2GZ/a0DRFh9g.jpeg case studies - Primark - Large scale experiential design and brand repositioning https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467561900038-9LQZFW32USKVSGEWDMYY/image-asset.jpeg case studies - Primark - Large scale experiential design and brand repositioning https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1543517850798-F3HXDYZUWU6R72YSQNAG/Screen+Shot+2018-11-29+at+18.34.14.png case studies - Primark - Large scale experiential design and brand repositioning https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542884918333-CDOEV4EOC63XYOXFQWHL/maxresdefault.jpg case studies - Primark - Large scale experiential design and brand repositioning https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1543517752829-156U9U6WCBGRCLZ2JAXA/gkEXb-lQ.jpeg case studies - Primark - Large scale experiential design and brand repositioning https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467577553412-T99SE1BMRBJT1WOPKAKK/image-asset.jpeg case studies - Primark - Large scale experiential design and brand repositioning http://www.jamiedaviescd.com/blog/2016/7/3/gallows-ghost-arrows monthly 0.5 2018-11-25 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467579207630-M74FH6L8G2LZNMVWV99X/image-asset.jpeg case studies - Gallows Ghost - Song writing, art direction and video direction https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467579191333-ZKBYF5LPLN5PQB73PPCW/image-asset.jpeg case studies - Gallows Ghost - Song writing, art direction and video direction http://www.jamiedaviescd.com/portfolio daily 1.0 2022-02-16 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1645016876508-LCQ2P80GXQBT0D0EYBLT/image-asset.jpeg portfolio - THE GREEN PLANET EXPERIENCE Creative Director for The Green Planet AR Experience. A hugely popular, sold out 5G augmented experience in Piccadilly Circus. Both a stunning app build and evocative physical build were brought together for a world first experience as audiences went on a journey of exploration and discovery with Sir David Attenborough as their personal holographic guide. Ground breaking and generation spanning UX and UI, with evocative and inspirational graphics and interactions have left audiences universally stunned and most importantly motivated and inspired to do more for our planet. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1645016876508-LCQ2P80GXQBT0D0EYBLT/image-asset.jpeg portfolio - THE GREEN PLANET EXPERIENCE Creative Director for The Green Planet AR Experience. A hugely popular, sold out 5G augmented experience in Piccadilly Circus. Both a stunning app build and evocative physical build were brought together for a world first experience as audiences went on a journey of exploration and discovery with Sir David Attenborough as their personal holographic guide. Ground breaking and generation spanning UX and UI, with evocative and inspirational graphics and interactions have left audiences universally stunned and most importantly motivated and inspired to do more for our planet. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1569048434528-EESWLKV0U7WER0RTHYPK/IN-SITE_RWC-ImageCarousel-1.5.jpg portfolio - MasterCard - Experiential VR contactless tackle for Rugby World Cup 2019 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1569048541297-5CH9D787KBJ5ST4M0LEF/Screen+Shot+2019-09-21+at+07.02.02.png portfolio - Google - Experiential AI Installation for WAIC Shanghai https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1542881174953-8SUK76TT6IM3K9THTQB4/image-asset.png portfolio - Blippar - Creative showreel 2018 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1569046555904-MKOG0RIE9TBVBBVAGPHO/Screen+Shot+2019-09-21+at+07.14.51.png portfolio - Blippar - AR navigation and gamification We are pioneering augmented reality visual positioning. Using AR to navigate your environment and also entertain and gamify if relevant. Here we mapped our office and then proximity triggered content for this new starter, enabling her to orientate herself as well as getting an amazing welcome to the business. Everything is captured real time on the phone with no post effects work. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1541258598162-RT3SPDX1AWS1DKQHHXIM/image-asset.jpeg portfolio - Blippar - Kelloggs AR education and gamification campaign We worked with Kelloggs to create a global AR campaign to help kids get back to school ready. The objective was to get kids engaged in an entertaining and educational game where they could learn and explore in a new way. We created a magical island that grows out of the cereal boxes with loads of mini games, quizzes, magical coconuts and rewards to play and explore. The campaign so far has had 750,000 downloads and has an average play time of 12 minutes with kids returning on average 4 times per day. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1543054127234-L1BSJ260M957NVKUWU3C/image-asset.jpeg portfolio - BEMO - social network and content creation tool for young adults Social network and content creation tool for young adults https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467466222723-I9JCYD7CF2WGC38FUL6D/apertura-primark-gran-via-madrid-40.jpg portfolio - Primark - Large scale experiential digital The brief was to create a fashion theatre for Primark. A place that was an immersive fashion experience, a social media driver and a jewel in the crown for the brand. 11 interconnected transparent cinema screens were placed in the 360 degree atrium. Storyboards were brought to life as models were cast, shot on Red Epic against huge green screen backdrops. Once in the can post work on the motion graphics and animation was then applied. This was followed by multi-screen editing to ensure content travels and connects around the space before finally composing a double album of custom electronic music and sound design that swoops and pans around the atrium travelling with the content. This site now has the highest social media activity of any store in their portfolio and is now a ticketed event to gain entry. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1569045780725-L95GLY91IXXE3DJPZE6W/Screen+Shot+2019-09-21+at+07.02.02.png portfolio - Google AI installation https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467466248758-JF6L5WFT8R8XHREJX83W/02_reimaginging_telecomms_store_manchester_videocover01_AT.jpg portfolio - O2 - Service design and digital transformation Why would anyone visit a mobile phone store any more? That was the brief O2 gave us and we answered that it would be because of the experience you give your customers. From the front windows to the rear of the store we reimagined the customer journey and took pushy sales and the shouty corporate brand completely out of the picture. We replaced it with interactive and dynamic window displays that would support monthly strategic brand partnership deals. This would be supported inside by an inspire zone that would dramatically change to support the campaign each month. Locally relevant projection has characters running around the local illustrated cities while social media is pictured in thought and speech bubbles around them. Interactive zones, where people get a deeper insight into the campaigns as well as life sized packaging they can climb inside complete the store of the future. This has had a 96% approval rating, the highest number and most positive social media traffic they have ever received and they are now discussing further initiatives with me that will continue to break new ground for their market. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1477389351467-XIX4CN01A1IQAJUR4ZYZ/image-asset.jpeg portfolio - Emart - Experiential digital and service design https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467466735040-4L44AK7WU31DA70L8V3G/559981259_1280x720.jpg portfolio - Retail Design Expo - Experiential digital and physical design https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467717403305-BDNUZGZQBJIU0UN0HZL8/Screen+Shot+2016-07-05+at+12.13.44.png portfolio - Digital Design Showreel - 2016 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467562862022-1DT1UXCU807Y6W7QE0CL/image-asset.jpeg portfolio - Primark - Brand Film https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467561251912-IZC5D8I183GIXU6CKD4R/image-asset.jpeg portfolio - Lipsy - Brand film https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467467333835-TADSSFLWAXYY7BJZP8W1/image-asset.jpeg portfolio - Jamie Davies - Showreel 2014 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1541262362913-OEDDZXPUIKWMKQOQTFRD/image-asset.jpeg portfolio - BEMO - Positive social space and AR content creator We created the BEMO app and brand in 5 months. An AR content creation and social tool for young adults. It was designed with positivity and mental health in mind. Enabling young people to create funny, entertaining and engaging content in their environments and receive positive feedback. It’s about making people smile every day (or bringing a BEEM to their faces!) We didn’t market or PR the product, releasing it quietly onto the app store 10 months ago. It has so far been featured by iTunes in 98 countries and has had over 105,000 downloads. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1645017098187-UJ9VX3KVUOXR851GLOAH/image-asset.jpeg portfolio - THE GREEN PLANET EXPERIENCE https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467466953066-6A2GOQTB6QW7X0CU2OQK/Screen+Shot+2016-07-02+at+14.41.37.png portfolio - GALLOWS GHOST - Personal project: Wrote and directed song and video https://static1.squarespace.com/static/5774effd3e00be33b76dba2b/5774f1043e00be33b76dbfe7/5774f10e9f745652fd44ec65/1467281678199/ portfolio https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467450624238-WPQNBJHPSFE8YBUG5NMR/image-asset.jpeg portfolio https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1477388673222-VBFXWN2KMPDKTTQ1E5Q0/image-asset.jpeg portfolio - Emart - South Korean Childrens Brand Emart came to us wanting to create an incredible kids brand that all the family could relate to and enjoy and we made them Baby Circle. A whole host of characters and interactive design transport parents and kids to a wonderful, surprising, immersive and magical environment. A place where conductive ink and projection mapped walls spring to life with characters coming out to meet the customers. A height and weight machine makes it easy and fun for parents to choose the right car seat and incredible sound design throughout transport customers from a woodland clearing to a space station. https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467450574577-N1W36WFOE4Z648MG34GE/image-asset.jpeg portfolio http://www.jamiedaviescd.com/about daily 0.75 2019-09-22 https://images.squarespace-cdn.com/content/v1/5774effd3e00be33b76dba2b/1467575114122-NRM64QYQTZECTKRJABVZ/IMG_4058.JPG about http://www.jamiedaviescd.com/contact daily 0.75 2016-07-02 http://www.jamiedaviescd.com/block-test daily 0.75 2025-05-09